9,122,909
residents
Thirty-two boroughs and the City: in every trade, dozens of businesses compete for the same searches.
Source : ONS, mid-2025 population estimates (July 2026)
United Kingdom
London · from Shoreditch to Croydon
Your online presence in London
Over nine million residents and more than half a million businesses: in London, the page that answers the exact search wins, with a Google profile kept up to date and articles written for your borough.
London in figures
What makes the difference in London
552,505
registered businesses
Every local search has dozens of answers: the precise page and the Google profile make the difference.
Source : ONS, UK Business Counts 2026 (VAT- or PAYE-registered enterprises)
27,205
food and drink businesses
Restaurants, cafés, takeaways and pubs: diners choose on their phone, often in the street, often in another language.
Source : ONS, UK Business Counts 2026 (SIC 56, food and beverage service activities)
Borough by borough
From Shoreditch to Croydon, every area is its own market
The City and Shoreditch
Offices by day, bars and restaurants by night: a professional clientele that compares before it calls.
Westminster and the West End
Theatres, hotels and shops: visitors from all over the world choosing in English on their phone.
Camden
Markets, music and independent shops: a young clientele that finds you through Google Maps.
Hackney
Cafés, studios and trades: customers who search with the name of their neighbourhood.
Canary Wharf
Head offices and residents in new towers: searches for professional services and for the home.
Croydon
One of the most populous boroughs, south of the river: trades and local shops with a loyal clientele.
How it works
How we make you visible, from Shoreditch to Croydon
-
One page per service and per borough served
In London the precise page wins: one service, one page, and the boroughs you cover written plainly.
-
Your Google profile, kept right
From basic SEO: opening hours, photos and service area kept up to date, often the first thing a Londoner sees.
-
An article for every search
With ultra SEO, the questions your customers type become articles read in Camden as much as in Croydon.
Examples of searches that become articles:
- « Emergency plumber in Hackney on a Sunday »
- « Late-night restaurant near Leicester Square »
- « Kitchen refit in Croydon: cost »
Your website · your visibility · your tools
Your business online. Your everyday tools.
A website to showcase your business, SEO to help customers find you and tools to get work done.
An online presence that looks like you
Your website
A website that reflects your business, works on mobile and brings customer enquiries to you.
For : tradesperson, small business, restaurant, shop · simple showcase
In three versions : Cinematic website · Premium website · Simple website
from
£88/mo
+ £588 to start
or from £2,999 as a one-off payment
Found on Google, chosen by your customers
SEO
Pages built around what your customers search for, with ongoing tracking of their visibility on Google.
from
£199/mo
Spend less time on admin
Your tools
Appointments, checkout and business management in apps tailored to the way you work.
A restaurant? Ultra POS has its own offer in each country: 
France 
Suisse romandeDeutschschweiz 
España 
United Kingdom 
Gibraltar
Your tools
Your tools in London, under UK rules
In London, restaurants and shops live on the till and on orders; trades, clinics and salons, on quotes and bookings.
The restaurant or shop till
VAT at 20% on food and drink served on the premises and on hot takeaway food; most cold takeaway food is zero-rated. POS Ultra keeps the sales journal and exports every closing for your accountant.
Quotes and invoices
Making Tax Digital: since 6 April 2026, sole traders and landlords above £50,000 keep digital records and send quarterly updates; the threshold drops to £30,000 in April 2027. Mandatory e-invoicing between businesses is planned for 1 April 2029.
Appointments and bookings
VAT at 20% on hairdressing and beauty for VAT-registered salons. The online diary takes bookings day and night, with no fee per booking.
Questions
What we are asked in London
How much does a website cost in London?
The same price across the UK: £588 to start and £88 a month, with no tie-in, or from £2,999 to buy outright, and the site is yours. SEO is chosen separately: basic at £39 a month and local at £199 a month, six months minimum.
Do I need an agency in London?
No office in Mayfair required: everything is done by phone or WhatsApp, and you check your own visits and positions in Search Console.
How long until I show up on Google?
Competition decides, not the calendar. In London the most contested searches take months; a quiet neighbourhood search can be won in days. Our own new articles appeared on Google in a median of 9 days (69 articles, August 2026). We never promise positions.
Is one page per borough duplicate content?
Not if each page tells the truth about its area. Google penalises identical pages where only the town name changes: we write what belongs to each place.
Our websites by trade
What we build for businesses in London:
The figures measured for our clients
Google positions recorded in Search Console, with dates — no result is ever guaranteed.
See the case studies →The fixed-price SME site: what it is for, how I work · SEO: how I work, and what it delivers
Let's talk about your London business
Tell us your trade and your borough: we will show you what your customers are already searching for.
Worth reading
Measured figures, not promises.
Call 
